Marketing for the trades that keep things flowing

I’m Ben Jack Gill. I help septic, portable toilet and pumping companies keep their trucks busy, build better routes, and avoid jobs that aren’t worth the run.

I grew up around trades. My dad is a bathroom tiler and my brother is a builder, so I’ve spent plenty of time on job sites and know how much a steady run of good work means to a small business.

I’ve been in digital marketing since I was 15, when I earned my first cheque online over dial-up. I never cashed it. Since then I’ve run my own online businesses, managed lead generation for local service companies, and learned to build the websites, tracking and integrations myself rather than handing them off.

Septic, portable sanitation and liquid waste stood out. They’re essential businesses, and there’s plenty of room for better marketing. So I started Muckbase to focus on them and nothing else.